Content people trust with money decisions.
Rates, rules and programs change constantly, and borrowers research every step before they apply. longrtail publishes timely articles sourced from regulators and official data, and your compliance team approves each one before it goes live.
What your buyers are asking
These are the kinds of questions borrowers, members and small-business owners put to search engines and AI assistants. For your business, the engine researches the ones that matter most in your markets.
- How much house can I afford on my income?
- Is it better to refinance now or wait?
- What credit score do I need for a car loan?
- What is the difference between a credit union and a bank?
- How does a HELOC work?
What the engine would write for you
Your real topics come from research on your market, chosen where you can rank and be cited.
Fixed vs. variable rate mortgages: how to decide
What closing costs should you expect when buying a home?
How to choose a lender for your first home
What a first-time buyer program actually covers
What you would see each month
A dashboard for a business in financial services. Hover any row for the numbers behind it.
Who AI assistants name
Share of answers that name each business, with a likely range.
What your pages won
Answers that named you, before and after each page went live.
0 → 21 
0 → 16 2 → 17 0 → 14 How the Content Engine works for Financial services
- 1
Research first
The engine learns your buyers, your market and where you stand in Google and AI assistants today. Rate decisions, program changes and new rules create a burst of searches. The engine publishes timely explainers while demand is high, and refreshes older articles when the facts change.
- 2
Written from credible sources
Facts come from sources your buyers already trust. In your industry, that means sources like:
- Central banks and financial regulators
- Government housing and consumer-protection agencies
- Official rate and lending statistics
- 3
Guardrails that fit your industry
- No rates, terms or approval promises unless you supply them; any figures are labelled as estimates
- General education only, never personal financial advice
- Any wording your compliance team prohibits is checked on every draft
- Competitors and anything you rule out are never cited or promoted
- No invented results or figures
- 4
Approved by you, published under your name
Each draft arrives with a preview. It goes live only after your compliance officer or a licensed advisor approves it, under your byline and built for Google and AI search.
Financial services: common questions
How do you handle compliance?
Nothing publishes without approval, and your compliance reviewer sees each draft with its sources listed. Prohibited phrases and required disclosures can be added to the guardrails, and the engine checks every draft against them.
Will the articles go out of date when rates change?
No. Older articles are kept current with figures from official sources, and rate or rule changes are picked up as they happen.
Can it write for credit unions specifically?
Yes. Member-focused content, cooperative structure and community programs are written for credit union audiences, with your own products linked where they fit.
Does anything publish without our approval?
No. Every article arrives as a draft with a preview. A person on your team approves it, asks for changes or rejects it. If no one acts, the draft closes on its own instead of publishing.
How much does longrtail cost?
Visibility is $549 a month and tracks what AI assistants say about you, Claude included. Authority is $1,349 a month for 12 researched and AI optimized content pages, and Dominance is $2,149 a month for a new one every business day. Several sites or brands get a custom quote.
Real estate
Local market and process guides, sourced from official data and published under your agents’ names.
Professional services
Expert articles from primary sources, published under your partners’ names after their review.
Insurance
Coverage, cost and claims explainers sourced from regulators and reviewed by a licensed professional.
See your first three topics
We’ll show you what your buyers ask, who AI assistants name today, and where you can win.