Answer homeowners before your competitors do.
Homeowners search costs, warning signs and timelines before they call anyone, and the busiest weeks are predictable. longrtail publishes seasonal, sourced articles ahead of each spike, written in the words homeowners actually use, so your business is the answer when they search or ask AI.
What your buyers are asking
These are the kinds of questions homeowners and property managers put to search engines and AI assistants. For your business, the engine researches the ones that matter most in your markets.
- How much does a new furnace cost to install?
- How do I know if my roof needs replacing after a storm?
- Is a tankless water heater worth it?
- How long does a kitchen remodel take?
- What rebates are available for heat pumps?
What the engine would write for you
Your real topics come from research on your market, chosen where you can rank and be cited.
How much does a new roof cost in 2026?
Heat pump vs. furnace: which saves more in a cold climate?
8 signs your water heater is about to fail
How to choose a roofing contractor after storm damage
What you would see each month
A dashboard for a business in home services. Hover any row for the numbers behind it.
Who AI assistants name
Share of answers that name each business, with a likely range.
What your pages won
Answers that named you, before and after each page went live.
0 → 18 
0 → 17 0 → 15 2 → 15 How the Content Engine works for Home services
- 1
Research first
The engine learns your buyers, your market and where you stand in Google and AI assistants today. Seasonality drives this industry: furnace content before the first cold snap, cooling before summer, storm and roofing content after severe weather. The engine publishes a month early, not a month late.
- 2
Written from credible sources
Facts come from sources your buyers already trust. In your industry, that means sources like:
- Energy agencies and utility rebate programs
- Building codes and licensing bodies
- Manufacturer specifications and warranty terms
- 3
Guardrails that fit your industry
- No prices for your own services unless you supply them; cost guides cite published ranges
- Never names or links competing local contractors
- Competitors and anything you rule out are never cited or promoted
- No invented results or figures
- 4
Approved by you, published under your name
Each draft arrives with a preview. It goes live only after the owner or a senior technician approves it, under your byline and built for Google and AI search.
Home services: common questions
Can the content target my service area?
Yes. You set the geography, and articles are written for your market: local climate, codes, rebates and the way homeowners in your area describe their problems. Location pages and service-area content can be part of the plan.
Will it quote prices?
Cost guides use published ranges from named sources, so they are useful without committing you to a number. If you want your own pricing included, you supply it and the engine uses exactly that.
How does it handle seasonality?
The engine weighs seasonality when choosing topics and publishes ahead of each spike, so a furnace article is live and indexed before the first cold week rather than after it.
Does anything publish without our approval?
No. Every article arrives as a draft with a preview. A person on your team approves it, asks for changes or rejects it. If no one acts, the draft closes on its own instead of publishing.
How much does longrtail cost?
Visibility is $549 a month and tracks what AI assistants say about you, Claude included. Authority is $1,349 a month for 12 researched and AI optimized content pages, and Dominance is $2,149 a month for a new one every business day. Several sites or brands get a custom quote.
Healthcare & clinics
Patient-friendly articles from medical and public-health sources, approved by a clinician before publishing.
Legal
Plain-language legal guides sourced from statutes and courts, reviewed and signed by your attorneys.
Financial services
Timely articles sourced from regulators and official data, approved by compliance before publishing.
See your first three topics
We’ll show you what your buyers ask, who AI assistants name today, and where you can win.