Buying guides that bring shoppers to your products.

Shoppers research before they buy, and AI assistants now answer many of their “which one should I get” questions. longrtail publishes buying guides, comparisons and how-tos for your categories, each linked to the products it mentions.

A small-business owner packing a sweater into a mailer box
Research

What your buyers are asking

These are the kinds of questions online shoppers comparing products put to search engines and AI assistants. For your business, the engine researches the ones that matter most in your markets.

Articles for you

What the engine would write for you

Your real topics come from research on your market, chosen where you can rank and be cited.

How to choose

How to choose a mattress: firmness, materials and sleep position

Ranked list

The 8 best gifts for home cooks, by budget

Comparison

Linen vs. cotton sheets: which is right for you?

Explainer

How to measure your space for a sectional sofa

Your dashboard

What you would see each month

A dashboard for a business in E-commerce & retail. Hover any row for the numbers behind it.

Who AI assistants name

Share of answers that name each business, with a likely range.

ECE-commerce Co.You 43%
ACompetitor A 40%
BCompetitor B 29%
CCompetitor C 20%

What your pages won

Answers that named you, before and after each page went live.

How much to spend on a sleeping bag 0 → 21
2-person vs 3-person tent: which size to buy 0 → 16
Hiking boots vs trail runners 2 → 17
How to choose a tent for your first trip 0 → 12
How it works

How the Content Engine works for E-commerce & retail

  1. 1

    Research first

    The engine learns your buyers, your market and where you stand in Google and AI assistants today. Gift guides, seasonal buying and shopping peaks are predictable. The engine publishes weeks ahead so articles are indexed before demand arrives.

  2. 2

    Written from credible sources

    Facts come from sources your buyers already trust. In your industry, that means sources like:

    • Manufacturer specifications and care instructions
    • Independent testing and standards organizations
    • Consumer-protection agencies
  3. 3

    Guardrails that fit your industry

    • Never recommends or links competing retailers
    • No product claims beyond what manufacturers and your own listings state
    • Competitors and anything you rule out are never cited or promoted
    • No invented results or figures
  4. 4

    Approved by you, published under your name

    Each draft arrives with a preview. It goes live only after a merchandiser or category manager approves it, under your byline and built for Google and AI search.

FAQ

E-commerce & retail: common questions

Will articles link to our products?

Yes. Articles link to the product and category pages they mention, so readers move straight from advice to purchase, and search engines see the connection.

Can it write ranked lists of our own products?

Yes. Ranked lists and buying guides can feature your catalog, using only the specifications and claims in your listings.

How does it time seasonal content?

Seasonality is part of topic selection. Gift guides and seasonal buying content publish weeks before the peak, so they have time to be indexed and cited.

Does anything publish without our approval?

No. Every article arrives as a draft with a preview. A person on your team approves it, asks for changes or rejects it. If no one acts, the draft closes on its own instead of publishing.

How much does longrtail cost?

Visibility is $549 a month and tracks what AI assistants say about you, Claude included. Authority is $1,349 a month for 12 researched and AI optimized content pages, and Dominance is $2,149 a month for a new one every business day. Several sites or brands get a custom quote.

Related industries

See all industries →

See your first three topics

We’ll show you what your buyers ask, who AI assistants name today, and where you can win.