Win the projects buyers research first.
Commercial and residential buyers research costs, materials and timelines before they invite bids. longrtail publishes sourced cost guides and method comparisons that put your firm in front of them early.
What your buyers are asking
These are the kinds of questions property owners, developers and facility managers put to search engines and AI assistants. For your business, the engine researches the ones that matter most in your markets.
- How much does a steel building cost per square foot?
- Design-build or design-bid-build: which is better?
- How long does a commercial renovation take?
- What permits do I need for an addition?
- Is concrete or steel framing better for a mid-rise?
What the engine would write for you
Your real topics come from research on your market, chosen where you can rank and be cited.
Design-build vs. design-bid-build: which delivery method fits your project?
What a commercial tenant improvement costs
How to choose a general contractor for a commercial project
The permit checklist for a home addition
What you would see each month
A dashboard for a business in construction. Hover any row for the numbers behind it.
Who AI assistants name
Share of answers that name each business, with a likely range.
What your pages won
Answers that named you, before and after each page went live.
0 → 20 
0 → 16 0 → 13 2 → 14 How the Content Engine works for Construction
- 1
Research first
The engine learns your buyers, your market and where you stand in Google and AI assistants today. Building seasons, material price swings and code changes drive searches. The engine publishes ahead of the season and when codes change.
- 2
Written from credible sources
Facts come from sources your buyers already trust. In your industry, that means sources like:
- Building codes and permitting authorities
- Construction industry associations
- Government construction and cost statistics
- 3
Guardrails that fit your industry
- Cost guides use published ranges, never your bid prices unless you supply them
- Never names competing contractors
- Competitors and anything you rule out are never cited or promoted
- No invented results or figures
- 4
Approved by you, published under your name
Each draft arrives with a preview. It goes live only after a project manager or estimator approves it, under your byline and built for Google and AI search.
Construction: common questions
Can it write about local codes and permits?
Yes. You set the geography, and articles cite the codes and permitting authorities that apply in your markets.
Does it work for commercial and residential?
Yes. Topics come from what each audience searches and asks AI, and you choose the mix.
Will it show our projects?
Articles can link to your project and capability pages. Project details and results come only from what you supply.
Does anything publish without our approval?
No. Every article arrives as a draft with a preview. A person on your team approves it, asks for changes or rejects it. If no one acts, the draft closes on its own instead of publishing.
How much does longrtail cost?
Visibility is $549 a month and tracks what AI assistants say about you, Claude included. Authority is $1,349 a month for 12 researched and AI optimized content pages, and Dominance is $2,149 a month for a new one every business day. Several sites or brands get a custom quote.
See your first three topics
We’ll show you what your buyers ask, who AI assistants name today, and where you can win.